Mid-2019, I met a Turkish company CEO, my former classmate, and mentioned what I was “up to” those days. I […]
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Customer acquisition is challenging. However, in Software as a Service (SaaS) businesses, interestingly, the real challenge starts after the customer […]
To truly understand the return on investment (ROI) in the context of customer success, one must imaginarily travel back hundreds […]
Keeping customers happy while urging them to buy more is no easy task. The customer management role comes with its […]
In every job or career, communication skills are paramount to success. These skills include proficiency in the spoken language, in […]
Psychological and mental well-being are both crucial to success. Psychological strength refers to the customer success manager (CSM’s) capacity to […]