Customer Experience

While customer experience seems synonymous with customer success, success is the outcome and value that the customer receives from vendors. Customer experience precedes customer success. Without a good experience, the likelihood of the customer’s end-users using or attempting to use the product will be less.

Latviv advises vendor resources to follow best practices, risk assessments, checklists, and templates to pursue a consistent approach across all phases. This eBook outlines a few best practices on the lines of perception management, effort involved, business model, and strategy to create a solid customer experience foundation.